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LEGEND
The
gray box represents the relative sizes of the text for each ad.
Inside the box you will find the actual word count.
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Pictures
increase the effectiveness of an ad by 200% - 300%! We have found
that houses with pictures are viewed almost 3 times as often as
homes without pictures. Buyers tell us we can't tell them too much
about your house nor can we have too many pictures.
Don't stop with just a picture of the front of the house. Give them
the full story - post views of the pool, yard, settings and the inside.
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Our exclusive FIRST AID Kit for Sellers explains what you
need to know to sell your own house. It begins with looking at your
house thru the eyes of a Buyer and progresses all the way thru closing.
It is a compilation of the answers to the most common questions
we have been asked since 1989. It tells you WHAT to do, HOW
to do it, WHO does it, WHEN to do it, WHY you
do it that way, & HOW LONG it normally takes.
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We furnish you with a copy of the state promulgated contract as
well as detailed instructions. We pre-fill out most of the contract
so that it is quick and easy to complete. Basically all that is
needed to complete is the Buyer's name, how much they want to put
down and when they want to close. If the Buyer uses one of our Lending
Partners they can even help you complete the contract.
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We want you to sell your home so we make it easy for the Buyers
to locate you. We furnish a detailed street map to make it easy
for them to find your home. We also put your address and phone number
on the website, which is not done on most FSBO/Agent websites, so
your ad is working 24/7 instead of just when our office is open.
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Rather than a simple listing of room sizes which has limited value,
we furnish a detailed floor plan showing room sizes, closets, windows,
doors and all built ins. We want a Buyer to be able to mentally
move themselves into your home before they ever visit. Buyers tell
us this is the 2nd most useful tool on the website.
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FULL
MORTGAGE APPRAISAL! Sell
your home much faster! Don't over
or under guess your home's value. Be able to prove your pricing
to Buyers, see how your home compares to others plus learn normal
marketing times so you can more effectively plan.
An
appraisal is much more than just a price. An appraiser
is another impartial set of eyes looking at your property and giving
you insights into marketing, timing and condition. The Appraiser
gets to see homes that are actually selling so they have information
about condition, decorating, locations and terms which makes them
an invaluable resource. The Appraisers we use are willing to share
their experiences.
An
appraisal lets you compare your house to others that have sold plus
make neighborhood to neighborhood comparisons. Remember, when comparing
your house to others, asking price isn't important, selling price
is!
More
importantly an appraisal makes the Buyer relax, nets you top dollar
and usually results in a quicker sale.
Why?
An appraisal makes a big difference in how a prospective buyer looks
at your home. Instead of going thru your house wondering "How
much is it worth?", "Will the seller be reasonable?"
they can relax and say/think things like "This will be Janie's
room", "We could put the sofa on that wall", etc.
Not
knowing value gets in the way of a buyer really looking at your
house. It even scares some buyers off & into the arms of an Agent
because they are unsure of how to proceed.
We
have found that if:
1)
you have an appraisal,
2)
you price at appraisal,
3)
the Buyer is aware the price is appraisal value,
you
will usually get a full price contract AND sell in less than the
normal marketing time for your neighborhood!
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dollar and a faster sale - it doesn't get much better than that!
For
much more detail see also Appraisal?
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The sign is the most important tool a Seller has - so you can't afford
to cut corners here. We use a large 30" X 24" Reflective
sign that is over 4' high for maximum effectiveness.
Recent
NAR & Texas A&M Real Estate Research Center studies showed that
67% of all sales are directly attributable to the yard sign.
Think
about how you found your last home, if you are like most people
you drove the neighborhoods you wanted to live in then called whatever
number was on the sign. Over 90% of all Buyers shop the same way.
If
there is a FSBO sign in the yard you get the call instead of the Agent.
FYI: We find most people look with 2 Agents plus call on
ALL FSBOs.
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 our
open house signs are metal and are as large as many Agent's Yard signs.
We want Buyers to be able to spot your sign from far enough away to
be able to change lanes (without killing someone) and easily follow
them right to your door. They won't bend over or blow down in high wind.
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B&W Letter size graphics
FULL COLOR PROFESSIONAL SALES GRAPHICS!
Our
sales graphics include pictures of your home, floorplan, a locator
map, large write up, Qualifying information & How-To section
to give the Buyers all the information they want.
We
furnish a graphic box for the yard sign that allows Buyers to pick
up info on your house 24 hours a day.
No
matter which graphic you choose, our Sales Graphics are designed
to sellyour home! They have 4 - 10 times the information
contained in the usual Agent graphic. Our graphics give Buyers the
information they WANT! It also gives the Buyers the information
they NEED to make a positive decision to make an appointment to
view your home.
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To ensure Buyers are looking at the proper price range we provide
Qualifier Grids specially prepared to fit your house.
No,
the Qualifyer Grids cannot be 100% accurate since they only take
into consideration income and outgo (income/outgo ratios are less
than half of the qualifying criteria), but it does let Buyers know
if they are in the right neighborhood.
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Use of our
exclusive 800 phone number system so Buyers have 24 hour access to information
about your home.
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Link to
your own personal webpage if you have one.
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For the
ultimate - a video of the interior of your home can be added! If
a picture is worth a thousand words then a video is a novel the size
of "War & Peace".
*Extra cost.
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